Dear fellow alum:
The AYA and the Yale Office of Public Affairs & Communications look forward to seeing hundreds of friends on campus this week for Assembly LXVII. Whether you will be attending or not, we want to make sure you know some ways you can connect and communicate about AYA, Yale, and the Assembly.
As we hope you've noticed, AYA, OPAC, and Yale have increased our efforts throughout 2012 to tell the stories of Yale faculty, students, staff, and alumni. Teamwork plus great stories equal strong results: YaleNews has had over half a million unique visitors this year, engagement with Yale's Facebook page has grown nearly 600%, our Twitter has doubled in reach, and we've established a vibrant Tumblr presence. Yale’s digital storytelling has been noticed beyond campus: TrackSocial Blog and Mashable both ranked Yale among the top universities on social media, ahead of Ivy peers.
With so many alums using social media, smartphones, and tablets, we want to make sure more connect and share the good news about Yale and the AYA with classmates and friends. Some useful information for Assembly:
The official Yale app is available, for free, via the App Store for iPhones and iPads and the Google Play store for Android. It includes an AYA Assembly 2012 button, quickly linking you to the online information about Assembly, including the schedule. Use it – and help cut down on our paper use to keep Assembly sustainable!
If you Tweet, please use hashtag #YaleAlumni for Assembly Tweets – and follow along with others using the #YaleAlumni hashtag.
If you are on Facebook, please tag Yale University on your Assembly posts.
YaleNews has stories about Assembly online now – read and share with friends.
We hope you will follow and engage with our alma mater via YaleNews, Facebook, Twitter, Tumblr, and the Yale app - and encourage all in our extended Yale family to do the same!
Best regards,
Robert Bonds '71
Assistant Director for Club and Association Relations, AYA
Michael Morand '87 '93 MDiv
Deputy Chief Communications Officer, Yale OPAC
@mimoct
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